20 min listen
14. Ed Herman, Brown & Crouppen — Building A Loveable Brand and Lessons From the Viral Marketing Master
14. Ed Herman, Brown & Crouppen — Building A Loveable Brand and Lessons From the Viral Marketing Master
ratings:
Length:
32 minutes
Released:
Jun 4, 2020
Format:
Podcast episode
Description
Ed Herman is managing partner at Brown & Crouppen, a personal injury law firm based in St. Louis, Missouri. But as well as a lawyer, Ed is a viral marketing genius. With his hit YouTube series “Ed Versus” and “3 Lawyers Eating Sandwiches”, Ed has achieved millions of views across Facebook and YouTube, putting his firm at the forefront of potential clients’ minds and catapulting their brand into the annals of pop culture.
On today’s show, Ed tells us about his foray into viral video marketing and some of the lessons he’s learned along the way. He also shares with us his thoughts on how we should approach branding, why you shouldn’t be afraid to get creative with your marketing material and how you can measure the success of your campaigns.
On today’s show, Ed tells us about his foray into viral video marketing and some of the lessons he’s learned along the way. He also shares with us his thoughts on how we should approach branding, why you shouldn’t be afraid to get creative with your marketing material and how you can measure the success of your campaigns.
Released:
Jun 4, 2020
Format:
Podcast episode
Titles in the series (100)
2. Jessie Hoerman, SimplyConvert — Utilizing Chatbots & AI For Law Firms: Jessie Hoerman was in a position that many of us would be jealous of. Her firm, Tor Hoerman Law, was swamped with enquiries from potential clients, but with that came a problem. There were just too many requests for her staff to sort through, which meant by Personal Injury Mastermind