Your membership might be the best thing since sliced bread, but if you aren’t marketing it correctly, you aren’t going to be getting the sales you deserve.
There are some simple steps you can take to get the most out of marketing, reach more people, and turn those on-the-fencers into fully-fledged members.
In this episode, we run through 9 marketing tips that will help you go back to basics - and earn some serious growth in your memberships as a result.
Essential Learning Points:
You can make small, simple changes at each stage in your funnel that will produce more sales, more consistently
If 9 tips sound like too many, take just 2: you need a strategy for cart abandonments and a strategy for thank you pages
Show people what you’re selling and keep your email list engaged
Go behind the scenes and use your content to give a real insight into your membership
Use your content to shout out and speak to your members
Use rewards and splinter products to get slow movers further along the funnel