It can be difficult to judge whether or not you're delivering enough value in your membership for the price you wish to charge.
That's mostly because "value" is an abstract concept.
There is no scientific formula behind it; it's not something you can accurately measure - it's entirely subjective, based entirely on individual perception.
So how do you know if you're getting it right? It is even possible to know?!
That's what we're tackling in this episode of The Membership Guys Podcast.
Episode Summary: What 'value' truly means in the context of online memberships
The most common mistakes people make when pricing their membership and assessing what it's worth
Questions you can ask yourself to get a better measure of whether you're delivering enough for what you're charging
What do your members care about most, and how does that factor in to their perception of the value your membership offers