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BYP 45 – 83% Of Marketers Say This Is More Important Than Web Traffic

BYP 45 – 83% Of Marketers Say This Is More Important Than Web Traffic

FromYou Are The Brand


BYP 45 – 83% Of Marketers Say This Is More Important Than Web Traffic

FromYou Are The Brand

ratings:
Length:
23 minutes
Released:
Aug 26, 2015
Format:
Podcast episode

Description

Content marketing is the new norm, but there’s more to it than simply pumping out blog posts, podcasts, and videos. We often think the best metric for all this work is traffic. Actually it’s not — in fact, 83% of CMOs (Chief Marketing Officers) recently said something else was more important. A Quick Preview of […]
Released:
Aug 26, 2015
Format:
Podcast episode

Titles in the series (100)

You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard. Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post. Mike is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business. He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He has been a guest on leading podcasts like Smart Passive Income, Entrepreneurs on Fire, and Read to Lead. Themes: Personal Branding, Marketing, Copywriting, Consulting, Business, Coaching