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    BYP 2 – Two Marketing Concepts You Can’t Afford To Confuse

    BYP 2 – Two Marketing Concepts You Can’t Afford To Confuse

    FromYou Are The Brand

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    BYP 2 – Two Marketing Concepts You Can’t Afford To Confuse

    FromYou Are The Brand

    ratings:
    Length:
    19 minutes
    Released:
    Sep 25, 2014
    Format:
    Podcast episode

    Description

    Welcome to the second episode of the Brand You Podcast. Today we continue in this series on “positioning” and what that means for you in building your personal brand. A Quick Preview of the Podcast: Two concepts you can’t afford to confuse Some personal examples from my business on tactics, strategies, and goals How three […]
    Released:
    Sep 25, 2014
    Format:
    Podcast episode

    Titles in the series (100)

    You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard. Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post. Mike is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business. He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He has been a guest on leading podcasts like Smart Passive Income, Entrepreneurs on Fire, and Read to Lead. Themes: Personal Branding, Marketing, Copywriting, Consulting, Business, Coaching