Would you rather focus on having a one-time customer or a customer for life? I’ll take the customer for life, please! But what does it take to get a customer for life? In today’s podcast episode, I’m talking all about how relationship marketing ties into this concept. Listen in for: What relationship marketing is My favorite analogy for relationship marketing The value of playing the long-game The best industry to look to as an example of relationship marketing If you love the show, please subscribe and rate it. For more on social media and marketing, join me inside our free Facebook group: http://savvysocialcrew.com