13 min listen
Northwestern Mutual’s Aditi Gokhale: ' I’m not a big believer in outsourcing everything to agencies'
Northwestern Mutual’s Aditi Gokhale: ' I’m not a big believer in outsourcing everything to agencies'
ratings:
Length:
27 minutes
Released:
Jul 12, 2018
Format:
Podcast episode
Description
Aditi Javeri Gokhale, the CMO of Northwestern Mutual, crafted her own job description as the first-ever CMO of the company and overhaul Northwestern Mutual’s brand awareness and practices. On this episode, she discusses her plan of action and where the “quiet brand” is switching into action.
Released:
Jul 12, 2018
Format:
Podcast episode
Titles in the series (100)
Best of 2017: Marketing experts share their best tips for success: This year, Digiday launched a new podcast called “Starting Out." We invited some of the biggest names in marketing to share the secrets of their leadership and success. Here are the five best pieces of advice that our guests swear by. by The Modern Retail Podcast