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How to hold a world class event with ​Katie Schaeffers from BRANDLIVE

How to hold a world class event with ​Katie Schaeffers from BRANDLIVE

FromMarketing News Canada


How to hold a world class event with ​Katie Schaeffers from BRANDLIVE

FromMarketing News Canada

ratings:
Length:
45 minutes
Released:
Jun 27, 2016
Format:
Podcast episode

Description

Katie Schaeffers is the VP, Strategy + Creative at BRANDLIVE Group

Katie is an entrepreneur-at-heart, translator, producer, creator, ninja. Katie has that unique mix of right-brain creative vision and left-brain tactical know-how. A graduate of McGill University and the London School of Economics, Katie’s event, production, and communication experience crosses the spectrum from fast-paced political environments to high-end galas to outdoor music festivals.

In this episode we discuss...
- How Katie got into events
- Katie's Career path - from politics to BRANDLIVE
- The importance of team - BRANDLIVE core principles - collaboration and leadership.
- What does BRANDLIVE do?
- What Katie does to stay creative and inspired

See show notes on the Jelly Marketing website Blog > Podcast

Thanks for listening!

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Released:
Jun 27, 2016
Format:
Podcast episode

Titles in the series (100)

Canada's #1 show about all things marketing, advertising & communications hosted by:-Darian Kovacs, Indigenous business leader and Managing Partner of Jelly Digital Marketing and PR-Ted Lau, owner of digital marketing agency Ballistic Arts-Daryl Louie, Co-Founder and CEO of AntiSocial Media Solutions-Shelley McArthur-Everett, Founder & President, SMC Communications Inc.We’ve had guests from Google, LEGO, Spotify, Starbucks and thought leaders like Seth Godin, Guy Kawasaki, Neil Patel, Malcolm Gladwell and DHH. The hosts aim to unearth tips, tricks, and insights from the best marketers and business leaders from Canada and around the world. Presented by Marketing News Canada