Elyse is nothing short of a warrior when it comes to running her business. She built Bloom Bras from the ground up, navigated a male-dominated investing industry, and has had to come back from major setbacks in her business. She’s passionate about providing the best bra you’ll ever own, but also reminding you to take care of yourself. It’s like putting money into BAD investments.. it’s not a way to run a business! This applies to our lives as well. Apply your time and energy to good investments, and you’ll reap the benefits.Tangible Takeaways:Take your dream and create the next steps. Now actually take that first step. Confidence comes after you leap!Success isn’t linear. When you experience setbacks, grab your “why” and draw new energy to keep moving forward.Trust your gut, and go for it!Surround yourself with people who have done it already to inspire youBe direct, ask questions and be bold. About Elyse:Elyse Kaye is the Founder and CEO of Bloom Bras – a line of patented activewear designed to lift vs squish for curvy women.  When the pandemic hit, she pivoted and co-founded SF Pro-Tex mobilizing US- Based factories manufacturing PPE for government entities and corporations.  Elyse has spent her career leading innovation and marketing teams launching dozens of brands and hundreds of product lines.  Recent successes include the turnaround of the Four Paws® Brand for Central Garden & Pet, the launch from the ground up of the House of Marley Brand from HoMedics and the expansion of licensed brands for Black & Decker through her product development consultancy, AHA Product Solutions. Elyse holds several dozen patents.  Elyse was a contributing author in The Product Manager’s Handbook and gives talks around the globe regarding building a brand, bringing innovation to life and female mentorship.   In her free time, she is a certified fitness teacher and enthusiast. Connect with Elyse:Instagram:  https://www.instagram.com/bloombras/   TikTok: https://www.tiktok.com/@bloom.bras  Facebook:  https://www.facebook.com/bloombras About me:Karen Laos is a keynote speaker and leadership coach equipping women to stand out with unshakable confidence. She specializes in communication: executive presence and compelling messages. Karen champions female business leaders to own their value and find their voice so they can be seen and heard. She also works with teams to create cultures of trust and function at their best.Karen has coached leaders at Facebook, Google, Netflix, Uber, Sephora, Sony, Microsoft, Fidelity, Charles Schwab, Trip Advisor, Bacardi, Levi, and more. Karen’s style is fun, encouraging and results-oriented. She immediately moves past the “fluff” and gets straight to the issue (just ask her clients). Connect with me:Website: https://www.karenlaos.com/Instagram: https://www.instagram.com/karenlaosconsultingFacebook: Ignite Your Confidence with Karen Laos: https://www.facebook.com/groups/karenlaosconsultingLinkedIn: https://www.linkedin.com/in/karenlaos/Clubhouse: @karenlaosEpisodes also available on YouTube:https://www.youtube.com/channel/UCEwQoTGdJX5eME0ccBKiKng/videos