Marketing isn’t an expense. It’s an investment. Marketing through paid advertising on platforms like Google AdWords and Facebook is a great way to bring in leads but if you don’t know where to start that’s where Mark Levesque comes in. Mark is a founder at Webrunner Media, a company dedicated to helping home improvement companies generate leads through paid advertising online. Mark is also hosting the upcoming Contractor Success Summit which Tom is a part of. This summit is full of great topics such as implementing processes, growing your business on social media, how to 10x your revenue per job, growing your 6-figure business into a 7-figure business and much, much more. Text the word SUMMIT to 7192993852 and claim your free pass now! In this episode we discuss... The most common mistakes contractors make when it comes to paid ads What steps to take in order to get started with paid ads. How to handle leads that are come from your ads The upcoming Contractor Success Summit and how it can benefit you and your business. Links to resources: Contractor Success Summit Webrunner Media Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game changer for your business.