5 min listen
Live From IPW, Lourdes Berho on How U.S. DMOs Can Attract Greater Numbers of Travelers from Mexico
Live From IPW, Lourdes Berho on How U.S. DMOs Can Attract Greater Numbers of Travelers from Mexico
ratings:
Length:
10 minutes
Released:
Jun 22, 2022
Format:
Podcast episode
Description
Lourdes Berho, President of Alchemia, speaks about the wide demographic variation of travelers who visit the U.S.A. from Mexico and how DMOs can appeal to their diverse interests. We also talk about why translation of content into Spanish is so important and other helpful marketing tips.
Released:
Jun 22, 2022
Format:
Podcast episode
Titles in the series (100)
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