Heyo! It's the Sugar Cookie Marketing Group twins on episode 15 of a seemingly never-ending season 1 of the Baking it Down Podcast. If you're new here, welcome - we're a group of bakers here to buff up that bottom line. Here's what we're covering this week:Intro Marketing Minutes - Open-Ended Questions vs Closed QuestionsThe Business of Baking - ReframingVoicemails / Texts / Emails (571) 556-5644)Group Stuff - Upcoming Lives and such.Twinterests - things I'm into that I think you should know about.Sponsor - Eddie the Edible PrinterIn The Marketing Minutes, Corrie talks about leading the online conversation with clients consolidating as many "steps" in your funnel into a single message. This leads the conversation, gets you answers faster, and keeping potential leads from falling out of your funnel. In The Business of Baking, Heather talks about reframing. We look at our lives through a unique perspective of our past experiences - however, that can lead to business no-no's like being defensive or coming across as harsh or callused. Learn to REFRAME!Next, in Voicemails, we have four voicemails this week - how do you announce a short break without giving out all the details? Do you pay yourself hourly or salary? Call / Text: (571) 556-5644Email: hello@sugarcookiemarketing[dot]comGroup Stuff. Want to do a Facebook live in the group? Sign up! Just message the Sugar Cookie Marketing page to Nailing Commercial Orders with the Eddie Printerhttps://www.facebook.com/events/2340072719461918Graphic Design for Cookiers - from Logos to Promo Materials with Vanessa Arochahttps://www.facebook.com/events/160540532657763/Podcast Mail Bag - Totally forgot about this AGAIN! Why am I the way I am?15000 Potomac Town Place, Suite 245, Woodbridge, VA 22191And almost lastly - whatever I find interesting (twinteresting):Corrie: Dehydrator Liners!Heather: The Secret To-Do List.Finally Sponsors. Eddie the Edible Printer!