Objectivity has been a huge part of growing my business. I’d think things are all going great. But when I invested in a business coach, they offered new ideas and views that made me go, “Oh, I never thought of it that way.” We can’t always see the answer. That’s why, in this episode, I’ll be talking about three areas where objectivity is most needed for nonprofit leaders too.  Tune in to The Business Behind Fundraising — Why Objectivity Is the Key to Successful Nonprofits with Sherry Quam Taylor.  What You Will Discover:  ✔️Leaders and executives still need it. The top can be a lonely position. We all need someone to hold up a mirror and show us the solution. It may be right in front of us. Or it could be a different path. When you’re doing too many things, it’s easy to get caught up in the programs and nuances of daily tasks.  ✔️ The fundraising team also needs it. I share my experience of consulting one on how to approach a celebrity donor to give their best gift. Spoiler alert: No magic was involved. It was simple and practical. ✔️ Your board needs objectivity. “I’ve said that to the board ten times, but you make it sound like it’s fresh and new.” Sometimes, an organization just needs a new voice coming in and having ideas fall on the board’s ears differently. Seeing other organizations’ fundraising strategies from a new angle is critical. Be sure to subscribe on YouTube for weekly updates. https://www.youtube.com/channel/UCbjEu276-YQ0TeurphD62pA/ Or, subscribe to The Business Behind Fundraising podcast on any of your favorite podcast apps!