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Morning Brew's Austin Rief on the creator economy

Morning Brew's Austin Rief on the creator economy

FromThe Rebooting Show


Morning Brew's Austin Rief on the creator economy

FromThe Rebooting Show

ratings:
Length:
47 minutes
Released:
May 31, 2022
Format:
Podcast episode

Description

Morning Brew is a breakout success in digital media, turning an email newsletter of business news delivered with a witty tone, into a robust digital media business that now has over 4 million email subscribers, with another 1 million to its growing stable of vertical industry email newsletters.Now, Morning Brew is focused beyond its original product, the daily Morning Brew publication, by building a roster of five B2B offshoots, with two more in the works, in addition to podcasts and video shows. A key growth area: individual creators. The bet: Morning Brew can use its infrastructure – editing, production and, crucially, monetization – to partner with creators who don’t want to do it all on their own.
Released:
May 31, 2022
Format:
Podcast episode

Titles in the series (100)

The Rebooting Show gets into the weeds with those building and operating media businesses, giving an open view into how the smartest people in the media business are building sustainable media businesses. therebooting.substack.com