Francis Trudeau recently took on the honor and challenge of being the first CFO at BrainBox AI, a tech startup that’s helping to fight climate change by making buildings smarter and more efficient. Coming off of a recognition at COP26 as the winner of the “Tech for Our Planet Challenge,” BrainBox is a leader in leveraging technology at scale for the greater good. Francis came to BrainBox after his first tenure as CFO at a more mature company, Logibec. For this new venture, Francis is tasked with building the operational and technical foundation for the finance department, while also acting as a strategic partner to the CEO and other areas of the business. Francis has jumped into the opportunity with passion for the mission of the company and an entrepreneurial mindset, both of which he looks for in hiring new recruits for the finance department.With valuations for tech companies at an all time high, Francis takes a measured approach as a CFO to ensure he’s able to deliver value to investors over time. With years of experience in corporate development and M&A, Francis brings this expertise to his role as CFO. For him, an integral part of sustainable growth is investing in the right technology and talent upfront.On this episode of The CFO Playbook, Francis Trudeau, CFO at BrainBox AI, talks about estimating company value in today’s hyped up market, outlines how BrainBox are fighting climate change through intelligent heating systems, and emphasizes why automation was a key mandate when starting his latest CFO role.Connect with Francis on LinkedIn.Connect with our host Ross on LinkedIn.If you want a better way to track and control your team’s spend, check out Soldo.com.