6 min listen
McDonald's Monthly Sales Fall for the First Time in Nine Years
McDonald's Monthly Sales Fall for the First Time in Nine Years
ratings:
Length:
5 minutes
Released:
Nov 8, 2012
Format:
Podcast episode
Description
McDonald's monthly sales have fallen for the first time in almost a decade, and Michael Schaefer, Head of Consumer Food Service Research at Euromonitor, proposes that that it's no fault of McDonald's. Competitors such as Burger King and Taco Bell have taken strides to regain sales following the economic downturn, and many of these strategies are copies of pioneering tactics by McDonald's, including menu expansion and better quality outlets.
Released:
Nov 8, 2012
Format:
Podcast episode
Titles in the series (100)
Consolidation in the Russian soft drinks market – The impact on consumers and the industry: In this episode of Globalcast, Euromonitor International’s Eastern Europe and Russian analyst Vitalij Vladykin analyses the changing soft drinks market in Russia, focusing on the growing consolidation trend and its impact on the market. In... by Euromonitor Podcasts