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Biggest Packaging Design Mistakes Everyone Makes | Ep 78

Biggest Packaging Design Mistakes Everyone Makes | Ep 78

FromPackaging Unboxd with Evelio Mattos


Biggest Packaging Design Mistakes Everyone Makes | Ep 78

FromPackaging Unboxd with Evelio Mattos

ratings:
Length:
31 minutes
Released:
Feb 3, 2022
Format:
Podcast episode

Description

Learn how to avoid the packaging design mistakes every brand makes.
What are the biggest mistakes every start-up, unicorn, heritage brand makes? This quick chat breaks down 3 of the most impactful mistakes you can make to devalue your consumer experience and your brand's equity.
We'll tackle everything from Timing, size, and unboxing what the issues are, how they happen and how to avoid making the same mistakes every brand is bound to make.
This is part one in a series of packaging mistakes and how to avoid them conversations that will help you save time, money, and most importantly deliver a memorable unboxing experience to your consumer.
As I've always said, packaging was UX before UX was UX.If you're not designing for user experience you're wasting your time.

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Released:
Feb 3, 2022
Format:
Podcast episode

Titles in the series (100)

Packaging Unboxd reveals everything you need to know about packaging from industry experts. Design, engineering, materials, manufacturing, and how to save the planet with sustainable packaging. Gain insight into the packaging industry from global experts in topics that range from concept development of packaging to material selection and recycling. Learn the trade tricks from experts that live and breathe packaging every day and level-up your own packaging game. The Packaging Unboxd podcast, by Evelio Mattos, Creative Director of Packaging Design Previously Package Design Unboxd