In this episode, we discuss how hard both giving and receiving feedback is for most people and why. We visit the old adages of shit sandwiches that teach people to brace for impact when someone utters the words "I'd like to give you some feedback," and the belief that no news is good news... and how that leads to unintended negative consequences. We discuss the power of providing feedback from a place of care (one of the foundations of the Trust framework), being intentional about building others up for success and providing timely and specific feedback. You’ll come away with clarity on how to approach and prepare for feedback conversations that build others up rather than tear them down, all the while, building stronger trust in your relationships.