Learning businesses often rely on subject matter experts (SMEs) to develop and deliver learning products. But those SMEs—although highly regarded experts in their particular field—likely don’t know how to develop and deliver products in ways that align with brain science and adult learning principles. In this episode, we focus on the importance of going beyond telling presenters what they need to do to be effective to playing an active role in showing them how. We discuss the tremendous opportunity for learning businesses in helping SMEs understand and apply learning science, key reasons this can be a challenge, and solutions, including resources, such as our new video-based online course offering, “Presenting for Impact,” to help make it happen. Full show notes and a transcript are available at https://www.leadinglearning.com/episode291. We are grateful to our sponsor for this episode, Web Courseworks. *** Web Courseworks is a learning technologies company with an ever-evolving learning management system, CourseStage. CourseStage LMS is leveraged by organizations of all sizes to build a learning business and track education outcomes for proven success. Download the Web Courseworks guide “Four Ways an LMS Can Help Build a Revenue-Generating Learning Business,” and learn how your organization can leverage a learning management system to generate revenue for your learning practice.