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MAP 105 - The Worst Real Estate Marketing Tactics of the Decade

MAP 105 - The Worst Real Estate Marketing Tactics of the Decade

FromMassive Agent Podcast


MAP 105 - The Worst Real Estate Marketing Tactics of the Decade

FromMassive Agent Podcast

ratings:
Length:
47 minutes
Released:
Dec 26, 2019
Format:
Podcast episode

Description

This is the last episode of the Massive Agent Podcast of 2019, and of the whole decade. What better way to end the decade than to point out all the ridiculous shit that real estate agents, mortgage loan officers, and marketers have done over these last 10 years. This week, we're recapping the worst real estate marketing tactics of the decade. The real estate industry, and our society as a whole, has changed dramatically in the last 10 years. I wasn't even a Realtor yet at the beginning of the decade. I wouldn't get my real estate license until Jan 2011.Just a short 10 years ago, social media was nothing like what it is today. Hell, the internet was nothing like what it is today. Social networks have come and gone (Google+, Vero, Beme, MySpace, and Vine to name a few) while others have come to literally dominate the way that humans communicate today. During this time, Realtors have made attempts to get in front of more people so they could ultimately sell more homes. Some of those efforts were successful, and some failed miserably. Some of the worst real estate marketing tactics of the decade involve coming in for an immediate ask, the moment you meet someone or connect with them online. This can be asking them to "Like" your Facebook Page three seconds after they accept your friend request, or sending them some automated message asking them to "check out" your website or some other self-serving request. As you listen to this week's show, you're bound to cringe more than once; both because you've had this crap done to you, and because you've likely done some of this stuff too. I know I have. Episode Sponsor: Easy Agent ProClick Here to Get MY Website w/ 1 Month Free + Free CRMNEW! The Industry Syndicate mobile app! iPhone: http://bit.ly/SyndicateAppleAndroid: http://bit.ly/SyndicateGoogle__________________________________Recommended Links:Wise Agent CRM - 14 Day Free Trial PLUS My Drip Campaigns:Massive Agent Society - Claim Your Market NowFollow us on InstagramThe Massive Agent Podcast is an Industry Syndicate production
Released:
Dec 26, 2019
Format:
Podcast episode

Titles in the series (100)

The Massive Agent Podcast for real estate agents and mortgage loan officers, hosted by Dustin Brohm, is a real estate marketing podcast. Realtors and Mortgage Lenders get actionable lead generation tips and strategies to bring in more leads and sell more homes. Real estate agents and loan officers will learn everything they need on Facebook Ads, Instagram Stories, Snapchat, Sphere of Influence (SOI), Zillow and Realtor.com leads, blogging, client appreciation ideas, podcasting, Alexa flash briefings, video marketing, 360º video, virtual open houses, Facebook Live, YouTube video, direct mail, personal branding, door knocking, hosting your own show, cold calling, and creating a media company that happens to sell real estate.This is a real estate marketing podcast, with the primary goal of helping you take YOUR real estate business and real estate marketing systems to the next level. Here you'll get equal parts ideas and real world execution. As a prominent personality in the real estate marketing space, Dustin Brohm is able to distill these ideas, tips, and strategies down so they can be grasped by real estate pros of all experience levels. As you'll hear Dustin say often, "if he can do it, YOU can do it!". Massive Agent is a real estate education brand created by Dustin Brohm to effectively help real estate professionals to see success in their businesses. Massive Agent offers Facebook Ads coaching, general coaching for Realtors, and coming soon, online courses on mastering Facebook Ads and other marketing strategies.Dustin Brohm is a Realtor in Salt Lake City, Utah and the Founder of Search Salt Lake, his own real estate media company brand and team. Dustin has spoken at Gary Vee's Agent 2021 event. He's an Inman speaker and contributor, a blogger, speaker, host of a local show called Salt Lake Insider, and a non-real estate media company by the same name, SaltLakeInsider.com. His work has been published on prominent real estate sites like the Zillow blog, HousingWire, RISMedia, HomeLight, Realtor.org, Inman, RESAAS, Adwerx, Zurple, and more. *Founding Member of the Industry Syndicate, Real Estate's Media Network