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Using Content to Retain Post-Purchase Customers
FromVoices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Using Content to Retain Post-Purchase Customers
FromVoices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
ratings:
Length:
15 minutes
Released:
Feb 14, 2019
Format:
Podcast episode
Description
Welcome back to Content Optimization Week. In our 4th episode, Marlon and Ben discuss how content can be used to create a virtuous cycle of customer retention, satisfaction and upsell. Marlon also speaks to the similarities between content developed to educate and engage in pre-purchase phases and how it can be optimized for your customer’s needs. Join us to better understand how to be there for your customers with the content they need and the rewards that can be enjoyed with secondary and tertiary purchases, post-sale. Show NotesConnect With:Marlon Glover: Website // LinkedInBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Feb 14, 2019
Format:
Podcast episode
Titles in the series (100)
Google Core Update by Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast