If you could identify one superpower that would set your business on fire what would it be?You would imagine growth strategy would go hand in hand with running a successful business, but the reality is that many business leaders fail to see the opportunities right in front of them. That is why Growth IQ is the magic elixir enabling business leaders to harness the growth opportunities that are ripe for the picking.Today's guest, Tiffani Bova is the global customer growth and innovation evangelist at Salesforce and Wall Street Journal bestselling author of ‘Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business’.Having spent her career decoding the art of Growth IQ, she is a top influencer in customer experience, digital and the future of work. She is a master of sales transformation and business model innovation, a highly sought after speaker and business influencer. She is also the host of ‘What's Next! with Tiffani Bova’ which has featured guests from Arianna Huffington to Dan Pink, and continues to rank as one of the top 100 business and marketing podcasts on iTunes, and won top Sales and Marketing Podcast by Top Sales Magazine in 2017.Tiffani is Magazine’s 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Influencer, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council. She has appeared on MSNBC and Yahoo Finance and is a regular contributor to Forbes, Harvard Business Review, Marketing Matters on Wharton Business Radio - SiriusXM and Huffington Post in addition to a variety of industry-leading podcasts.In today's podcast we cover off;Why great storytelling and great data are a formula for sales successWhy the best leaders are also the best storytellersWhy business growth is never a quick fixHow to maximise your sales with the people and resources you already haveThe role of purpose in the pursuit for growthWhy the experience wins the saleWe decode the higher expectations of tomorrow's customerAsking for a symphony of feedbackThe art of collaborative sellingKey insights into influence from one of the worlds bestWhen it comes to the intersection of epic business influence, sales and digital growth Tiffani is a global leader whose journey is only just beginning, and that is why I couldn't more excited about having her on board as an Inside Influence guest. Grab yourself a coffee, sit back and get ready to grow with the one and only author of Growth IQ, the incredible Tiffani Bova. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.