In the early days of Love Mondays, co-founder Luciana Caletti was encouraged by her investors to talk to every player in the industry, including competitors. Not only did that accelerate their learning as a startup, but it also allowed them to build a relationship with their US-born more developed equivalent, Glassdoor. Fast forward 3 years, they joined forces as Glassdoor expanded and Luciana became the Managing Director for Latin America. But even though her title might have changed, her role did not. Today, we talk about her journey leading a venture-backed company and choosing where to focus her attention to generate growth. She also shares a few learnings on: Things to keep in mind when you start hiring How to create news pieces around your company And how to build employer branding organically ---Visit latitud.com to find out more and apply to the Latitud Fellowship.Set up an international corporate structure accepted by international investors with Latitud Go.