#FuturePRoof podcast: We are all Jackie Weaver With Stephen and Sarah Waddington Democracy is alive and well – Clerk Jackie Weaver bring orders to a chaotic and bad tempered Handforth Parish Council Share of search - The IPA is promoting share of search as a metric for advertising effectiveness. There’s limited evidence of its validity outside large FMCG markets Charity Commission - Charities that support contentious causes should expect scrutiny if they campaign on those issues according to the outgoing chair of the Charity Commission Tina Stowell PR industry bounce back - Recruitment is a leading indicator of an economic recovery. In PR and digital marketing it has returned to pre-COVID-19 levels but several sectors remain challenged Exit from lockdown – While we await the publication of the Government’s plan to exit lockdown, organisations are planning a move to a hybrid working environment. It’s unlikely we see the end of the office Free market economies are damaging the natural environment by failing to place a value on natural assets according to The Economics of Biodiversity: The Dasgupta Review Talking to Strangers – Malcolm Gladwell’s latest book explores the biases that we bring to meeting new people Lockdown Unconference – You’re invited to join a new Unconference learning and development event on 26 February   www.futureproofingcomms.co.uk/