#FuturePRoof podcast: An end of year thank you letter With Stephen and Sarah Waddington ·       Communicators:  Marcus Rashford, Burger King, and Unilever’s Alan Jope ·       Media: BBC’s Hugh Pym, Sky’s Kay Burley, Manchester Evening News’ Jennifer Williams and editorial teams at CNN, The New York Times and Tortoise ·       Writing we’ve admired: Marina Hyde, Nafisa Ali Shafiq, Katrina Marshall, and Sharon O’Dea ·       Communities of change: Elizabeth Bananuka’s BME PR Pros, and Priya Bates and Advita Patel’s A Leader Like Me ·       Membership organisations: CBI, NHS Providers, CIPR and PRCA ·       Ones to watch: Shayoni Lynn’s Lynn PR, Kristian Hogard’s Simply Thought, Paul Stollery and Darryl Sparey’s Hard Numbers, and Nik Govier’s Blurred ·       Best books: Charlie Mackesy’s The Boy, the Mole, the Fox and the Horse, and Scott Galloway’s Algebra of Happiness and Post Corona ·       Reasons to be optimistic: vaccine, community and altruism, ESG agenda and the opportunity for a green recovery www.futureproofingcomms.co.uk/