Content creation is the key to successful real estate marketing, so if we’re hoping to see results, it’s time to hop on the bandwagon.    The question is, what type of content is most likely to get us engagement? How can we ensure we’re creating the kind of content our audience even wants to see?   In this episode, we’re going deep on content creation and strategizing ways around the things stopping us from getting started.    Three Things You’ll Learn in This Episode    Where to find inspiration for content Putting out regular content is a non-negotiable for successful marketing, but what should we be sharing in the first place?    How to stop obsessing over social media critics For many of us, the reason we avoid creating video content is because we’re afraid of online critics. How can we move past that, once and for all?   Why we should all aspire to be ‘grocery store famous’ What does it mean to be ‘grocery store famous’, and more importantly, how do we get to that level?