Welcome to the What's Next! podcast with Tiffani Bova.       This week I am thrilled to be speaking with Mitch Lowe. Mitch was one of the early pioneers in the movie rental industry opening video rental stores in the early 1980’s. In the late 90’s Mitch joined Marc Randolph and Reed Hastings at Netflix as the video industry expert. As VP of Business Development and Strategic Alliances for Netflix’s first 5 years, and as a member of its core executive team, Mitch led many of the partnerships that drove new subscribers to join Netflix. Mitch left Netflix in 2003 after a very successful IPO and joined the business development team at McDonalds Ventures to build a DVD evening machine business called Redbox. Mitch served as its COO and President for 8 years, growing the company from $36k in first-year revenue to over $1.5B in revenue 8 years later. Today Mitch invests in startups and gives inspirational speeches around the world to corporations, conferences, and students sharing stories of innovation, disruption and facing the challenges of building new products and services. I am truly delighted to have Mitch Lowe on the What’s Next! Podcast.      THIS EPISODE IS PERFECT FOR… executives, managers, founders of small and large organizations – anyone looking to hear from someone who has been part of one of the biggest disruption stories in the new digital age.    TODAY’S MAIN MESSAGE… Mitch shares his proven experience and tips on how to become more innovative and disruptive in your own organization. What should you do and when? Mitch shares how you can identify a need on the frontlines of your customer base and use that data to create a company that truly addresses that need.     WHAT  I  LOVE  MOST… I get to chat with an innovator whose work I covered in my own book, and I love the concept of the order and sequence in which you do things! Mitch gives you actionable items you can implement Monday morning to start making that progress.     Running time: 32:48      Subscribe on iTunes     Find Tiffani on social:   Facebook   Twitter   LinkedIn   Instagram      Find Mitch on social:   Twitter   LinkedIn  Facebook  Mitch’s Website