I've never been a huge fan of doing our own summit because traditional virtual summits are typically a fire hose of content in your face – a massive amount of stuff that becomes overwhelming and ultimately unused. So, we're reinventing what a virtual summit is known for. In this episode, I share a little about how we’re doing things differently so that it’s valuable to you when building your own products and services.   Think about the words you really want to own and be known for. - Dana Malstaff   3 Things You’ll Learn in This Episode How to plan your virtual summit differentlyIn what ways can you make your virtual summits truly yours instead of doing things like others? The downsides of sharing too much content at onceWhy is sharing too much content at a time not the best way to give value? Why we do things the way we do themWhat’s the best way to give people long-lasting A-ha moments?