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A Quick Conversation about Click Farms

A Quick Conversation about Click Farms

FromPerpetual Traffic


A Quick Conversation about Click Farms

FromPerpetual Traffic

ratings:
Length:
13 minutes
Released:
Jul 15, 2022
Format:
Podcast episode

Description

Did you know that a percentage of your ad budget is lost to click fraud?
On today's episode, Ralph and Kasim talk about the rise in click farming, how they create problems for PPC advertisers, and what online platforms are doing to take ongoing action against them.
You may already know that entire businesses are built around generating fraudulent engagement and traffic on the internet. What you didn't know is that instead of bots, click farms made a significant upgrade, and now we have actual humans clicking ads and signing up for newsletters. 
Tune in to learn how click farms are wasting your ad budget and what you can do to block fraudulent traffic and keep your website safe from invalid traffic activity.  
IN THIS EPISODE, YOU'LL LEARN: What are click farms?
How can you detect click fraud? 
What we know about click fraud and what you can do about them
Why eCommerce is immune to click fraud
Simple ways to build conditional logic in your online forms
How to prevent fraudulent traffic from converting into leads
Why do businesses use click farms?
How to spot fraudulent traffic on your site

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Released:
Jul 15, 2022
Format:
Podcast episode

Titles in the series (100)

Perpetual Traffic is a weekly podcast produced by DigitalMarketer and hosted by Ralph Burns (Tier 11) and Amanda Powell (DigitalMarketer) The duo shares cutting-edge strategies on acquiring leads and sales for your business through paid traffic. Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying expert or you’ve yet to create your first Facebook or Instagram ad, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the paid traffic strategies developed at DigitalMarketer with the real-life agency experience of Tier 11. Listen to real stories of business owners just like you and how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.