Are you ready to learn breakthrough marketing strategies from a former hairstylist? Today I am bringing you my dear friend and fellow mastermind member, Britt Seva. If you watch my IG stories, then you might recall Britt was one of my roomies when we flooded our NYC apartment. “We have these zones of genius we don't even know make us special…” At minute 2:12 if you haven't heard about Britt yet she is sharing all about what she does and how she got to where she is now! Oh, and hear about the time we flooded a New York City apartment… “I stopped following those in my industry…” At 7:06 we talk about who inspires Britt, who she is looking at on social media, what industries she looks at and the types of people. Britt gives us insight on how to get it out of your head that if you are the first to share an idea, instead of keeping it from others, how to elevate and inspire others and how to see people copying your ideas as a compliment. “Everything I was going to post or share was going to add value to my followers lives…” At minute 11:38 I ask Britt how she gets inspired and how she comes up with amazing content. Wondering how to plan out the future instead of doing it all at once? Britt has you covered! “I didn’t think my voice and my messaging was clear enough yet…” At 21:26 Britt shares how she decided to start a podcast and how she knew it was right for her and her audience. Britt shares the journey on how she became confident enough to launch a podcast including reaching out to others for advice. “I am always thinking what does my audience need more of…” At minute 23:33 I ask Britt about the amazing and creative things I see her doing on social media and where her ideas come from. I ask Britt to spill everything on how she thinks of her content! We wrap up with a few details of the new Instagram feature IGTV and the measurements Britt thinks is most important to track. If you want to connect more with Britt you can find her on social media, @brittseva! Payroll and benefits are hard. Especially when you’re a small business. Gusto is making payroll, benefits, and HR easy for modern small businesses. You no longer have to be a big company to get great technology, great benefits, and great service to take care of your team. To help support the show, Gusto is offering our listeners an exclusive, limited-time deal. Sign up today, and you’ll get 3 months free once you run your first payroll. Just go to Gusto.com/EMPIRE.