The game-changing secret to covering strangers into paying clients, without exhausting yourself trying to chase people down. Amazing how we as humans make things so much more complicated then they need to be. I can easily slip into that mode. Anytime the negative committee in my brain wants me to believe something is hard or not enjoyable, I ask my self, “how can I do this in a way that feels easy and fun?” Look at converting strangers into paying clients as an art versus some enormous task. Remember, mindset can dismantle even the best strategies and systems. The key to attracting ideal clients is to develop a relationship so close with your IC, that you know them as well as your bestie. You need to know what they are: feeling thinking worrying about what makes him/her (she/he) laugh? what would make him/her (she/he) feel less alone, heard, supported, and understood? Care about, think about, and pour just as much energy and love into your IC as you do with your best friend. Soon your content, your stories, your messaging will speak straight to the souls of those specific individuals you were born to help, and they will be called to take action and work with you. Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money. A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany  on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.