Have you considered offering more than the traditional photography package to your clients? Diversifying can set you apart and lead to exponential growth in your business!In episode 496 of The Bokeh Podcast, Kelli White introduces us to the steps we can take to include video in our photography packages! Listen in to hear how with a few simple changes, you too can be a one-stop-shop for your clients!The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.Brand Position (4:43)Creating a great customer experience (10:08)Technique for time management (16:40)Outsourcing/Delegation (20:15)Book Recommendation (26:43)Big Magic by Elizabeth GilbertThe War of Art by Steven PressfieldKelli's process for adding video into her photography business (31:57)Ways Video can be impactful for your business (43:48)1. Sets your business apart from your competition2. Diversifies your income3. Improves your photography4. Expands your reach5. Allows you to better serve your clientsSteps photographers can take to get started with video (52:20)1. Learn about the basic gear and settings2. Practice, practice, practice!3. Find an editing software and learn it well4. Do model callsLinks:charitywater.orgkelliwhitephotography.comshelearnsvideo.comyoutube.com/shelearnsvideoinstagram.com/kelliwhitephotography See acast.com/privacy for privacy and opt-out information.