This week on the Garlic Marketing Show we have guest speaker Brady Patterson, the CEO of Success Road Academy. He describes how to build a course that sells with marketing research, knowing how to sell, pre-sell, and having a systematic approach. He lays out steps through the process of building courses. He also emphasizes the value of webinars, what tools we need when clients need for video recordings, what mics, etc. He provides clients specific details of what exactly you need to succeed in creating a course. Listen to see when his upcoming events are coming up. “The entire part of the course should be designed to answer all the objections that your clients will have” What You’ll Learn: The importance of pre-selling your course Some tips for building your course Explains that market research matters Connect with Brady Patterson: Brady’s LinkedIn Success Road Academy Facebook Brady's Facebook Page Links and Resources: Iangarlic.com/plan Garlicface.com Tool Kit     See acast.com/privacy for privacy and opt-out information.