Marketing and advertising are becoming extremely crowded spaces. Anyone can start a blog or sell products and services online so it is extremely difficult to stand out. In order to do this you need to either significantly reduce cost, simplify a complicated process or innovate in a brand new space. Perry Marshall has some great tips for achieving this in any market as well as a way to figure out if you should be advertising on Facebook or Google. What you’ll Learn: The most overlooked part of Google Adwords and how to utilize it. How Facebook advertising can be more powerful than Google How to find a market, identify a niche and even get a job Connect with Perry: Is Adwords For Me? Is Facebook For Me? See acast.com/privacy for privacy and opt-out information.