On today's episode of the Internet Marketing Podcast, Andy is joined by Garrett Mehrguth, CEO at Directive to talk about why your brand is more important than your website when it comes to SEO. On the show you'll learn: Why the traditional marketing funnel is brokenWhy social media marketing can be expensive and how you can reduce your costsWhy timing is essential when it comes to marketing Why driving awareness can sometimes be more valuable than just focusing on acquiring leadsHow you can drive awareness of your businessWhy it's important not to forget top of the funnel marketing Plus, Garrett provides his top tip for the audience. If you'd like to connect with Garrett, you can find him on Twitter here and on LinkedIn here.  For information regarding your data privacy, visit acast.com/privacy