This is a Nurture Your Business segment with Dana. In today's podcast episode Dana gives a step by step process on how to create a great, buzzworthy challenge that will change peoples lives. Subscribe to the podcast in iTunes:  In this episode you’ll hear: What decisions do you need to make before you a challenge. Find a buzzworthy title. Duration. Is it going to have a launch or will it be evergreen? What tools are you going to make? What is the user experience going to look like? What do you want the outcome to be? Who do you want to help? Who are you targeting? How to create emails for your challenge. Do a wrap up email at the end. Time frame for doing a challenge. Recommended links and resources: Boss Mom Academy Can I quote you on that? You need to keep them engaged to the end, that's the real victory. - Dana Your titles matter. Think benefit over factor. - Dana Before you do your launch, create buzz around the challenge. - Dana Connect with Dana: Instagram / Periscope (her total happy place) We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community.  We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send.