Joe De Sena founded Spartan with a single purpose: to change people’s lives. But growing the company has been the toughest race of Joe’s life. Its meant persevering through a near death experience, pivoting after a decade of failing business models, and setting one of the most ambitious growth goals ever. Check out HubSpot’s new documentary BRILLIANT, which tells the untold stories of brilliant people and the things that make them human. The first episode follows Joe De Sena and his journey of building Spartan.