From cleaning pools for mob bosses to saving the world through extreme endurance and Spartan Racing, Joe De Sena is the CEO and co-founder of the Spartan Race, a series of high endurance and terrifying obstacle courses. On this episode of Bulletproof Radio, entrepreneur and author, Joe De Sena talks about his journey to creating the Spartan Race and: the benefits of pushing yourself to dangerous limits, how to use thermogenesis for recovery, and the effects of ego on performance.  Joe also passes along some very useful running tips! Joe is an impressive guy with quite a few incredible stories. Enjoy!
 
 
Joe De Sena is what you might call an extreme endurance racer and radical limit crusher. An entrepreneur from 8 years old Joe has had a passion for life that moves the ball forward against all odds. Born in Queens NY to a yoga teaching, meditation practicing mother and an Italian father that was an uber-entrepreneur the author learned simple techniques for forging ahead no matter the odds. Find out how a young kid breaks out, builds multiple businesses, changes lives, and eventually partners with military SpecOps. Pre-order his new book, Spartan Up!: A Take-No-Prisoners Guide to Overcoming Obstacles and Achieving Peak Performance in Life.