Dr. Lowery, Coach Stevens and Dr. Nelson cover some news, then discuss the concept of sticky ideas in the fitness field. The news is about cold weather training, minerals that help with carbohydrate metabolism, how bromance reduces cortisol, and how much protein can be consumed before fat-burning cardio. The Topic of the Day covers what features make an idea pervasive and persistent. Some ideas in fitness are bad and just don't go away. Some ideas are good, and we can use the same principles to spread them and make them stick. It's time for your weekly dose of Iron!