37 min listen
NewsGuard’s Steven Brill: A journalistic approach to digital misinformation can work
NewsGuard’s Steven Brill: A journalistic approach to digital misinformation can work
ratings:
Length:
22 minutes
Released:
Mar 12, 2019
Format:
Podcast episode
Description
One-year-old startup NewsGuard is trying to turn the problem of unreliable and fake news into a real business. The company, which raised $6 million in an initial funding round, creates "nutrition labels" for news organizations, rating them red if they are unreliable and green if they are trustworthy. The rating is not based on an algorithm but traditional reporting by a team of 35 journalists. Steven Brill, co-founder and co-CEO at NewsGuard, says the goal is to get a license fee from technology companies to rate all news websites. On this episode, Brill talked about the company's business model, where growth lies and being the alternative to algorithms
Released:
Mar 12, 2019
Format:
Podcast episode
Titles in the series (100)
Brit+Co’s Brit Morin: Modern media brands are human brands: Publishers are coming up with a variety of ways to support content and encourage direct reader revenue. But it all starts with building a brand that people want to pay for. Brit Morin, founder of Brit+Co and a former Google employee, has been working... by The Digiday Podcast