Breaking Good - Escape the Sales Matrix, Unleash Your Ethical Excellence: Master Of Games, #4

By Izhar Perlman

Escape the confining grip of the Sales Matrix and unlock the secrets to sales success!

This groundbreaking book shatters the illusion that there is only one path to selling effectively.

The Sales Matrix promotes:

• Aggressive tactics that put pressure on prospects
• Disregard for ethical considerations
• Ineffective training programs that hinder growth
• High-pressure work environments that stifle creativity
• Limited autonomy for sales reps

But you, as a sales professional, know there's a better way. You're tired of:

• The negative perception surrounding salespeople
• Recognition and reward based solely on sales figures
• Relying on deceit and manipulation to close deals

In 'Breaking Good,' discover the red pill that will revolutionize your approach. It will open your eyes to a practical, ethical, and natural way to engage with your prospects. Say goodbye to complex strategies and welcome:

• Simplicity, effectiveness, and authenticity
• Genuine connections and lasting relationships

By embracing this new paradigm, both you and your prospects will emerge as winners. Experience:

• Exponential sales growth
• Enhanced customer satisfaction
• Increased trust and credibility

It's time to break free from the Sales Matrix and unleash your true potential. Get your copy of 'Breaking Good' today and embark on a transformative journey to sales excellence!

• Language: English
• Publisher: Izhar Perlman
• Release date: Jun 22, 2023
• ISBN: 9798223319405

Izhar Perlman

Izhar Perlman was born in Israel in 1946. In his youth, he had a career as a musician, advertising, and artistic photography. He later moved into business and founded two franchising systems that led him to live in Switzerland, the USA, and travel extensively. During a visit to Portugal in 1994, he developed a deep affection for the country and its people, and he expresses his love through a series of photographic books called “A Passion for Portugal.” In these books, he showcases his impressions and images of various Portuguese cities. He writes about his life-changing spiritual journeys through personal experiences and his life-long track as a businessman, salesman, husband, and father. In his workbooks, he provides the reader with clear and actionable steps to address various challenges in their life. His books cover topics such as sales, marketing, management, relationships, and personal development. The author draws from extensive personal experience in each subject area that he writes about. His photographs have been featured in books and magazines in both Portugal and the USA, as well as on special artistic postcards. Izhar’s books reflect his unwavering optimism and encourage readers to adopt a positive approach to life. He currently resides in a small village in Portugal, where he enjoys the beautiful natural surroundings with his wife and four dogs. Find more about his works at u-diet.ai/izhar His published books are on his author’s website - View here You can contact the author via email: [e-mail]

Book preview

Izhar Perlman

Breaking Good

Escape the Sales Matrix - Unleash Your Ethical Excellence

First published by Typewriter-in-the-closet 2023

Copyright © 2023 by Izhar Perlman

All rights reserved. No part of this publication may be reproduced, stored or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise without written permission from the publisher. It is illegal to copy this book, post it to a website, or distribute it by any other means without permission.

Izhar Perlman asserts the moral right to be identified as the author of this work.

Izhar Perlman has no responsibility for the persistence or accuracy of URLs for external or third-party Internet Websites referred to in this publication and does not guarantee that any content on such Websites is, or will remain, accurate or appropriate.

First edition

This book was professionally typeset on Reedsy

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To you, who helps others achieve their goals,

thank you for making this world a better place

Contents

Escaping the Sales Matrix

Your Prospect is a Tomato

Beyond Scripts and Strategies

Breaking the Sales Training Mold

Breaking Free From the Chains of Limiting Beliefs

Dream Big

Reciprocity and Win-Win

Karma is a Bitch

How can Your Product Benefit the Customer?

Value Through Different Eyes

The Art of Peeling an Onion

Darth Vader or Luke Skywalker?

The Perfect Pitch

How to Open a Locked Door

The art of shifting attention

It ain’t over till the Fat Lady Sings

Zoom out and Grasp the Grand Perspective

About the Author

Also by Izhar Perlman

Escaping the Sales Matrix

I believe you must have watched the groundbreaking film The Matrix from 1999. If you haven’t, I highly recommend you do. In one iconic scene, Morpheus presents Neo with a choice, offering him a blue pill for a return to comfortable ignorance or a red pill to venture into the depths of reality.

In the realm of sales, this book serves as the red pill.

The sales matrix operates solely on the pursuit of profits, treating sales as a mechanical transaction rather than a genuine exchange between individuals. The primary objective is to achieve positive quarterly results, showcasing increased sales, profits, and market share. It often feels like a battle against customers rather than a meaningful interaction.

In today’s sales landscape, the focus is on closing deals at all costs, employing aggressive tactics such as selling ice to Eskimos and adopting a take no prisoners approach. This short-term mindset prioritizes immediate financial gains and meeting sales targets, disregarding ethical considerations and perpetuating a negative perception of salespeople.

Sales reps are trained to utilize tricks, manipulation, and psychological tactics to persuade prospects. However, many initially entered the sales profession with the belief that they would assist customers in finding the best solution to their problems.

Unfortunately, the sales matrix emphasizes the sole pursuit of monetary gain. Successful sales reps are often portrayed alongside luxury cars or lavish homes. The final measure of their success is solely based on the dollars they generate today, with little regard for the quality of the sales or the long-term relationships with customers.

In such an environment, it is no surprise that many sales reps adopt a cut throat mentality as they navigate their daily routines.

But there is a different path, a path that prioritizes genuine connections, ethical practices, and long-term success. This book aims to guide you toward that path, providing you with the tools and insights to break free from the sales matrix and embrace a more authentic and fulfilling approach to sales.

It’s time to awaken to a new reality, to reject the manipulative tactics and embrace a sales philosophy that values integrity, empathy, and win-win outcomes. Let’s embark on this transformative journey together.

Are you weary of complex sales techniques draining your energy?

Are you exhausted by manipulative training programs?

Do you find the constant need to deceive your prospects tiring?

As an added bonus, you will have the opportunity to transform your existing clients into a formidable sales force, working tirelessly on your behalf.

Unleash yourself into ethical excellence. Turn the page, and let’s begin!

Are you exhausted by complex sales techniques?

Are you fed up with manipulative training programs draining your energy?

Are you tired from the constant need to deceive your prospects?

Sales training today is solely focused on closing deals. It promotes aggressive tactics like selling ice to Eskimos and take no prisoners approaches. This short-term mindset prioritizes immediate profits and meeting sales targets, often neglecting ethical considerations and fostering a negative perception of salespeople.

The sales matrix, which has been in place for a long time, perpetuates manipulative techniques and unethical practices. Consequently, sales professionals often face a lack of trust from potential customers. Unfortunately, the stereotype of the Used Car Salesman accurately captures the negative perception associated with salespeople.

Salesmen often attend frequent sales seminars that introduce new techniques for manipulation and offer ways to enhance their performance. While these seminars may provide a boost of motivation for some, they can also be a source of discomfort and battle fatigue for those who struggle with their conscience. For these individuals, the seminars act as a temporary remedy, akin to a blood transfusion, rejuvenating them for the upcoming sales season.

Sales training programs often introduce new drills, approaches, and psychological tricks that are intended to be practiced and mastered. However, these methods are frequently forgotten or abandoned when salespeople find themselves face-to-face with a prospect.

Among salespeople, there are those who have no qualms about employing ruthless tactics, manipulating and twisting their clients’ needs to secure a sale and reap personal benefits. However, if you don’t align with this approach, you may have found yourself working in sales while silently protesting against these unethical practices, even if the only person aware of your protest was yourself.

Sales is not just about closing deals; it’s about understanding and fulfilling the needs of your prospects.

Is it possible to achieve sales success without relying on tricks, manipulations, and lies?

If you’re a sales professional seeking a transformative shift in your approach, then this book is your beacon of hope.

No longer will you be shackled by convoluted strategies and high-pressure tactics. Instead, we will unveil a much simpler,