Demanding the Sale: Demand Your Life
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About this ebook
Demanding the Sales is about inspiring and motivating people to push past challenges in life. Demanding the Sales is a life lesson for anyone who has trials and tribulations while working toward the important things in their lives. Whether it be a family, career, business, or just self-improvement. We have to understand that everything takes time and discipline. Demanding the Sale is a metaphor as well as specifics on how we live our lives. In order to push past difficulties and roadblocks in life, we have to demand what we want when we want it. Everything is based on sales and demand, which allows us to better ourselves and educate ourselves in our respected professions. In order for us to be a demand, we have to be in demand. We have to be able to beat the competition and win our spot in life so that we are in a position to help others do the same. As we Demand the Sale, we become one step closer to demanding our end goal. Confidence comes when we overcome obstacles and challenges in life. In order for us to become successful and give back to our community and our people in which we inspire or not. We have to conquer ourselves and become more than just a person but must do our best to become a person of value so that we are able to help someone else. Demand is confidence, and sales is capturing; so my goal for writing this book is for you to capture their confidence, change their way of thinking, and apply these principles that you have just read to change your life. I hope you have enjoyed reading this book as much as I have enjoyed writing it and sharing my experiences and challenges with you. I pray that God continues to bless you and guide you on your journey to a life filled with joy and happiness.
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Book preview
Demanding the Sale - Carlton Baker
Chapter 1
First Impression
First impressions have always been my immediate thought whenever I was beginning to speak with someone. Whether it be directly or indirectly. Early on in my sales career, I never knew what type of sales I was doing because I’ve always just been me. Original and unique. I have never tried to be anything or anyone else. My goal was to focus on the person and not the product and build a relationship. This was my first thought when I began my sales career. I’ve always kept it simple regardless of how complex or confusing the companies I worked for outlined their framework on how to sell. I never used it. Meaning I never used their words or the way they tried to train me. Why, do you ask? Because it always made me feel robotic and uncomfortable. I wasn’t being me. So I would take the outlined framework and customized how I spoke and my personal emotions, and I created the Baker Way sales. It was my own personal way of selling to people; it was me they were buying, not the product. I figured if I can get people to like me more than a product, then they would allow me to actually explain the product to them and fall in love with it.
Humor
I understood early on that I wanted my first impression with whoever I spoke to, to be memorable regardless of them telling me yes or no. I wanted to have a sense of humor and make people laugh, and I realized that laughter was my friend on so many levels. Having the ability to give someone relief after a hard day of work or just a long day, in general, was awesome for me, and it was who I really was. The thought of being able to have a casual conversation with someone was unheard of in my company. They had a one- to three-step process to close the account, but I defied the odds of that and showed them that you didn’t have to be insensitive or dismissive in order to close a sale. I showed them that you could be honest and show sympathy and still gain great results. To know that your company and/or conversation has changed someone’s mood is staggering. As a salesman, I realized I wore many hats. I was a therapist, a social worker, a psychiatrist, and more. I was the person that people would call even though they weren’t going to buy anything from me; they would call me just to talk or ask me for my opinion or advice. This is important because you remain relevant in the minds of people, and with this relevancy, you’re always in a position to demand a sale.
Humility
Humility was something that I didn’t fully understand at the time early on in my sales career and how it tied into my sales process. But as I continued to grow in the sales industry, I realized that humility was one of my biggest strengths because it allowed me to really connect with people and understand what they were looking for from an emotional perspective. It gave me a reason, and cause, why I should be helping them. I realized that humility was one of the most important attributes for growth, and it helped facilitate your life and your faith in God. It helped me to be vulnerable to my colleagues and prospective customers. This allowed them to trust me and believe that I had their best interest at heart. Humility allowed me to be humble and fierce at the same time. It gave me a purpose and a want-to mindset. Humility made me want to help people and speak with them about whatever they wanted to speak about. Humility allowed me to help build people up instead of tearing them down. I realized that in order to be successful in sales, I had to be me and authentic, and this was what I got from having humility. Self-awareness is very important because it allows us to hold ourselves accountable for our actions and outcomes. Humility helped me get through the good and the bad. It allowed me to see the good even when there was a bad