Summary of Rajat Bhargava & Will Herman's The Startup Playbook
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#1 There are many different types of startups. Some combine several small businesses, while others take a nontraditional route to building a company. The key is to not be confined to any particular startup model.
#2 A startup is a high-growth company that is scalable, focused on continuously growing, and one where the founders develop an exit strategy that results in either a sale of the company or an IPO.
#3 A startup is a business that, by definition, will have an exit at some point in time. The founding team should be thinking about selling the company, doing an IPO, merging with another company, or finding another type of financially positive exit.
#4 There are many types of startups, and they come from many industries. You don’t have to deliver the next innovative technology to get going in the startup world. Instead, think about what market or industries can be improved. When you do this, you’ve taken the first step in launching a potentially successful startup.
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