Summary of Cole Nussbaumer Knaflic's Storytelling with Data
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Please note: This is a companion version & not the original book.
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#1 Exploratory analysis is what you do to understand the data and figure out what might be noteworthy or interesting to highlight to others. When you are at the point of communicating your analysis to your audience, you should be in the explanatory space, meaning you have a specific thing you want to explain.
#2 When it comes to explanatory analysis, you must first identify your audience. You should then be clear about what you want them to know or do. Finally, you must use data to help make your point.
#3 The more specific you can be about who your audience is, the better position you will be in for successful communication. Avoid general audiences, such as internal and external stakeholders or anyone who might be interested.
#4 When writing a email, letter, or blog post, consider how your audience will perceive you. Do you have a established relationship with them. Do they already trust you as an expert, or do you need to work to establish credibility.
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Summary of Cole Nussbaumer Knaflic's Storytelling with Data - IRB Media
Insights on Cole Nussbaumer Knaflic's Storytelling with Data
Contents
Insights from Chapter 1
Insights from Chapter 2
Insights from Chapter 3
Insights from Chapter 4
Insights from Chapter 5
Insights from Chapter 6
Insights from Chapter 7
Insights from Chapter 8
Insights from Chapter 9
Insights from Chapter 10
Insights from Chapter 11
Insights from Chapter 12
Insights from Chapter 1
#1
Exploratory analysis is what you do to understand the data and figure out what might be noteworthy or interesting to highlight to others. When you are at the point of communicating your analysis to your audience, you should be in the explanatory space, meaning you have a specific thing you want to explain.
#2
When it comes to explanatory analysis, you must first identify your audience. You should then be clear about what you want them to know or do. Finally, you must use data to help make your point.
#3
The more specific you can be about who your audience is, the better position you will be in for successful communication. Avoid general audiences, such as internal and external stakeholders or anyone who might be interested.
#4
When writing a email, letter, or blog post, consider how your audience will perceive you. Do you have a established relationship with them. Do they already trust you as an expert, or do you need to work to establish credibility.
#5
When presenting data, you should always want your audience to know or do something. If you can't concisely articulate that, you should rethink whether you need to communicate in the first place. Suggesting possible next steps can be a great way to get the conversation going.
#6
The words and phrases you use to start your speech will largely determine how your audience will react to you.
#7
The method you use to communicate with your audience has implications on several factors, including the amount of control you have over how the audience takes in the information and the level of detail that needs to be explicit. With a live presentation, you are in