A Power Called Persuasion

By Danilo H. Gomes

What is Persuasion? 

If persuasion were a jewel, I would certainly say that it would be one of the most expensive ones. Being persuasive is almost the same as being successful in various areas of life. Some people seem to have been born with the gift of persuasion, while others train tirelessly to, perhaps one day, be good at it. 

The act of persuading is, in short, the act of convincing. Do you know someone who gets everything they want through a good chat? This person can be classified as a persuasive person. Obviously, some use this incredible skill for good while others for evil. 

• Language: English
• Publisher: BadPress
• Release date: Nov 17, 2022
• ISBN: 9781071592670

Danilo H. Gomes

Danilo Henrique Gomes, brasileiro, marido de Débora Gomes, nasceu em Araçatuba/SP no ano de 1993. É cristão desde o berço, apaixonado por Jesus e fascinado pela arte de escrever. Em meados de 2016, dois anos após o início de uma forte crise financeira que assolou o Brasil, foi demitido pela primeira vez em sua vida. Desempregado e com poucos recursos, mas cheio de ideias, escreveu seu primeiro livro sem ao menos saber qual seria o futuro daquele projeto. Seu projeto teve sucesso. Desde então não parou de escrever e publicar livros que já alcançaram vários países ao redor do mundo. Segue sua vida como escritor independente e fiel cristão. Site oficial: www.danilohgomes.com Instagram: @danilo.h.gomes Youtube: Danilo H. Gomes Telegram: t.me/danilohgomes

Book preview

A Power Called Persuasion

Danilo H. Gomes

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Translated by Neil Teixeira 

A Power Called Persuasion

Written By Danilo H. Gomes

Copyright © 2022 Danilo H. Gomes

All rights reserved

Distributed by Babelcube, Inc.

www.babelcube.com

Translated by Neil Teixeira

Cover Design © 2022 Danilo H. Gomes

Babelcube Books and Babelcube are trademarks of Babelcube Inc.

A Power Called Persuasion

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Strategies, tips and explanations

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Danilo H. Gomes

A Power Called Persuasion, by Danilo H. Gomes

Edition/Cover: Danilo H. Gomes

Traduction: Neil Teixeira

Theme: Business

Published in Brazil in 2020.

www.danilohgomes.com

All rights reserved.

Total or partial reproduction is prohibited, by any means, without prior written authorization from the author.

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Index

What is Persuasion?

COMMUNICATION

Firm Verbalization

Diction

Writing

Gesticulation

Appearance

TECHNIQUES

NNP (Negative, Neutral and Positive)

VAC (Visual, Auditory and Kinaesthetic)

Imagination

Disadvantage and Benefit

Signs of Truth in Body Language

Social Proof

Authority

Scarcity

Personal Testimony

Exclusivity

But/And Technique

Identification

Call to Action

About the Author

What is Persuasion?

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If persuasion were a jewel, I would certainly say that it would be one of the most expensive ones. Being persuasive is almost the same as being successful in various areas of life. Some people seem to have been born with the gift of persuasion, while others train tirelessly to, perhaps one day, be good at it.

The act of persuading is, in short, the act of convincing. Do you know someone who gets everything they want through a good chat? This person can be classified as a persuasive person. Obviously, some use this incredible skill for good while others for evil.

I want to make it clear that I designed this book to help people who want to have a better quality of life by reaching certain goals in an honest way. I don't want to lead you to become a manipulator, far from it! My interest is to help those who are insecure and/or confused in their expressions and, as a consequence, are unable to sell, pass a job interview, convey the truth, etc.

There are no major complexities when it comes to persuasion. It is not magic or dishonest tricks. Convincing someone about something depends exclusively on how you present yourself to the senses of the one who sees, hears and feels you. I can say that persuasion is closely linked to stimuli and how they are interpreted.

Learning to persuade does not mean that all doors will be opened and no one else will escape your convincing clutches. This is not how things work. The effectiveness of an argument will also depend on the target individual's life story. As fascinating as you are when it comes to convincing, you may fail when trying to sell a fish to a vegetarian.

The persuasive subject is skilled not only with the use of words, clothes or gestures. He can read people. Any acquired information is an advantage. Assuming that your client appears to like simple things, it would be a great sin to offer him the most elegant apartment in the neighbourhood. It doesn't make sense.

You have to realize that persuasion is a set of skills: being eloquent, observant, calm and a strategist. It may look like a seven-headed monster, but it isn't. It takes practice, of course, but persuasion is attainable by anyone who really wants it.

In the next few pages of this simple book, we will cover everything from basic concepts to world-renowned techniques. Read without haste and gradually understand.