Scenario Planning in Organizations: How to Create, Use, and Assess Scenarios

By Thomas J. Chermack

With scenario planning, leaders, executives, and decision makers can develop strategies for multiple futures, making their organizations resilient, agile, and capable of adapting to new circumstances at the speed of change. Here Thomas Chermack addresses the method's complexities and, unlike other books, deals not just with developing different scenarios but also with applying those scenarios and assessing their impact.

This is the most comprehensive guide available to the scenario planning process, offering a thorough discussion of the method's theoretical foundations and detailing a five-phase scenario planning system. Chermack uses a real-world case study to illuminate the entire process—from project preparation to scenario exploration, development, implementation, and project assessment. He provides specific techniques and tools for gathering and analyzing relevant data, structuring and managing projects, and avoiding common pitfalls.

• Language: English
• Publisher: Berrett-Koehler Publishers, Inc.
• Release date: Feb 14, 2011
• ISBN: 9781605094144

Thomas J. Chermack

Thomas J. Chermack is professor of organizational learning, performance, and change at Colorado State University, where he also directs the Scenario Planning Institute. He is the founder and president of Chermack Scenarios, a scenario-planning consultancy firm. He is the author of foundational books in the field, including Scenario Planning in Organizations and Foundations of Scenario Planning: The Story of Pierre Wack. Dr. Chermack has focused on how organizational leaders use scenarios to manage uncertainty, and he is often quoted in academic research and consults widely on issues related to scenarios. He is also a frequent speaker at planning and futures conferences around the world.