Careerology 101: How To Get Employers To Fight For You

By Jay M'Bei

The idea that you need 4-5 years of work experience to nail a good job is BULL***

Careerology101 - HOW TO GET EMPLOYERS TO FIGHT FOR YOU opens the door to an employer's perspective.
Reading it is truly like peeking over a magician's shoulder while he crafts his tricks.

Jay M'Bei shares his untraditional strategies to help you discover your Professional Profile, define your Career Mission Statement and successfully launch (or re-launch!) the career you were truly born to have.

The instructions provided in this book include understanding why getting your dream job is not about sending CVs, nor about making your resume stick to one page. These are two of the 7 most common job hunting mistakes and they are herein revealed together with the 7 Key Attributes of the Desirable candidate.

This step-by-step guide takes you beyond traditional job hunting approaches as it also explains the power of your subconscious mind and the importance of reversing limiting beliefs. Careerology101 offers a holistic strategy to define and reach your career goals.

• Language: English
• Publisher: Jay M'Bei
• Release date: Nov 13, 2018
• ISBN: 9780463421345

Book preview

Have you ever wondered why some students’ careers take off as soon as they’ve graduated? Some even manage to get a well-paid, high-responsibility job even before they receive their degree. To these folks, being out of a job is a foreign concept. Unfortunately, they seem to also be the exception to the rule.

So, what makes these students different from those who have a hard time launching their careers? Some say it is a matter of luck; but this is just a convenient way for them to explain another person’s success and cope with their own distress. The truth is that more than 95% of these lucky people are consistently selected over other applicants for managerial, high responsibility and highly paid roles. Better yet, these wise guys handpick the jobs they want, like ripe apples at a fruit stand. By the time they’re 30, these super employees earn twice as much as their former classmates. Why? Because they view their careers as a game of Monopoly, and they are rewriting the rules.

You might be asking yourself how I know this. It’s because I was part of that 5% who landed a job three months before graduating. Keep in mind that I was an immigrant in Paris and getting French working papers can be quite an ordeal for anyone and nearly impossible for foreigners (non-EU citizens) just graduating from college, as part of the deal with getting a student visa is that you go back to your country once you’ve received your diploma. But despite all these obstacles, my first employer wanted me and only me to coordinate the launch of the company’s newest software product in Europe. They even paid a local lawyer to help facilitate my working permit application, so I could join their team, ASAP! After just seven months in my first job - and just about the time my papers were approved - I was already managing a team of seven sales reps and enjoying the salary of an experienced Senior Manager with seven or more years on the job. There I was, with just a Bachelor of Arts in Business Administration from the American University of Paris (and a mediocre 2.7 GPA at that), with close to zero chances of getting a working permit in France, in a rather poor economic environment, yet I was already climbing the rungs. Within eleven months, I hired and eventually managed several graduates from my college, including the Valedictorian! Some people said I got lucky. I knew luck had nothing to do with it. Fast forward three years later, I was the local Managing Director and had more than tripled my salary. I was just 25 years old.

I am not telling you this to brag, but to provide a practical example that anyone can relate to and replicate. I don’t have an exceptional IQ and I wasn’t blessed with IT/developer talent like Mark Zuckerberg or Bill Gates. Clearly, their success stories are amazing, but more suited to a movie script than this book. Why is that? Because not all of us are destined to be CEOs of companies like Facebook, Microsoft or Apple. We are however destined to be happy in our careers, but we must know how to take control of our path from Day 1 (and by Day 1, I’m not referring to your first day in a new job but to the first day you start thinking about your career). As a job-hunting candidate, a successful career start is tied to the perceived value you bring to your employers. The following pages will give you a lot of insight on how employers perceive value.

My point is, you don’t need an IQ of 170 or a 4.0 grade points average to have a successful career or work yourself to death for years before attaining it. Instead, what I have found during my two decades of studying the hows and whys of professional development, is that successful career launches exhibit some repeating patterns. I used these patterns to create my Professional Radar Map® system (PRM). As a Managing Director for medium to large enterprise software firms, I had to hire quite a few people. I also inherited employees who had been hired by other managers, and I was amazed to see how an employee’s productivity and career could skyrocket when they were assigned to the right role and right tasks in the right department. My system is designed to help you cut through the mental clutter and other obstacles to launch your career in record time and without falling subject to often exaggerated factors like the bad economy and lack of experience or pitfalls like overreliance on networking.

How do I achieve this? By focusing on what really matters to employers, but also by delving into a topic often neglected in other books on professional development: The Subconscious Mind (SM) and the critical role it plays in our lives. Psycho-science tells us that 95% of our daily decisions are subconscious. We’ll analyze and explain in detail how your SM shapes your professional appeal and pretty much everything else about your life. You will understand how to tune your mindset so that your confidence is boosted to its maximum. You will be able to identify limiting beliefs and annihilate any fear related to taking the unusual but bulletproof career-boosting actions I recommend. By getting your SM to work for you, you will be able to execute a career-launch strategy that will set you apart from other jobseekers right from the start.

The information in this book will place you in the very small percentage of new graduates who can define their professional persona in 15 days or less and get their PERFECT job in a maximum of 90 days. Right now, you may be thinking, I want a job now… not in 90 days. Understandable. We all have bills to pay. But what you need to realize is that I am not talking about any job, but one YOU GENUINELY WANT and that is IDEAL for YOU. The job that will make you happy by fulfilling all of your expectations in terms of money, career growth possibilities and lifestyle. It is probably also the kind of job that most people discourage you from even considering. People might say that aiming for that job is unrealistic or premature because of your age, your lack of inexperience in the field, or because you don’t have the required Master’s Degree or Ph.D.

This is where I come in. As a career strategist, I help students define with precision their Career Mission Statement. I also use the PRM technique which helps them pinpoint their target industry, employers and desired position. Some students get the surprise of their lives when the PRM shows that they will deliver maximum value and blossom in a field that’s got nothing to do with their degree, major or current assumption of their ideal job. The Professional Radar Map, which you will shortly learn to use, has never failed me or any of the people I had the privilege to help in getting their dream job.

In addition to helping you identify your target industry and employers, you will also learn how to make yourself irresistible to them. You will learn about the inside processes that result in a job offer or a rejection. If you have a B.A or even no degree at all, you will learn how to beat candidates with MBAs and PhDs. And, if you’re thinking about getting an MBA or a Ph.D. to land a good job, the Careerology101 approach might save you quite an investment both in time and money and help you get that dream job now. If you’re still set on getting a post-graduate degree, the Careerology101 system will provide you with a strategy to choose the areas of focus that will maximize your ROI.

If you’ve already been working for a few years but are not satisfied with where you are right now, then the Careerology101 system will resonate with you as well. I have guided a countless number of people looking to jump-start, re-launch or boost their careers. Find out if your current job is right for you and whether you’ve made the correct choice regarding your present-day market sector and job type. If you’re dissatisfied with your current professional situation, then keep on reading and learn how you can securely switch to a new profession that is more in line with the REAL you.

[video#1 - Jay’s welcome message]

https://www.careerology101.com/p/video1-welcome-vlook

TAKE A GOOD VLOOK…

What you’re holding in your hands right now is not just a regular book or e-book. It’s got both text for you to read but also videos for you to watch…so, I decided to call it a vlook! This is a word I invented. So, if you see this word used anywhere else, you’ll know where it’s coming from.

HOW TO VIEW THE VIDEOS OF THIS VLOOK

Whether you’re using an iPhone or an Android device:

1. Go to the respective application store and download the app Careerology101 by SAS SMART MINDSET.

Careerology101

2. Right on the app’s Home Page, click on the QR Code Reader section.

3. Now, simply scan the QR codes of this vlook with your iPhone or your Android devices. Wait for a couple of seconds and a video should show up for you to watch.

Warning: while most of the videos in this vlook are freely viewable, other videos might need to be unlocked for a fee or will take you to a paying course/training.

Chapter 1

The professional world has gone through an incredible transformation over the last two decades. The economy no longer solely relies on large firms manufacturing and producing goods. Information is now the key productivity and value factor. The fastest growing and the most valuable companies in the world no longer are car manufacturers, oil, or construction firms. The new stars are called Google, Amazon, Facebook, AirBnB, SnapChat, Oracle, IBM, Verizon, Microsoft, Twitter, T-Telekom and Apple, and none of them rely on selling goods they manufacture. Instead, their core business is about giving access to content and/or ways to convey information.

Right now, you may be asking yourself what I mean by this. Isn’t Apple a company that manufactures stuff? Well, yes, Apple does sell devices such as the iPhone, iPad, MAC, etc. However, all of Apple’s manufacturing is outsourced in China to Foxconn, a real brick and mortar firm. Check the back of your iPhone and you’ll see the words designed in California and assembled in China. Also, beyond selling hardware, at the core of Apple’s strategy are services like iTunes/iBookStore/AppleStore, all of which contribute about $16 billion of yearly revenue. That number alone would place any company near the top of the Fortune 500. So, you see, Apple is a design and content firm, which focuses on providing tools and access to information, while it outsources its manufacturing.

How does this relate to this book? Well, employers’ perception regarding the value of their employee is following the same transformation. The best and highest paid employees are no longer those who have been in the job the longest, but those who provide the most valuable information to their employers. That’s why the days of our grandparents, when people spend their entire careers with just one employer, are gone. Today, young internet-savvy professionals spend a short average of 2.5 years before switching to another company, for either a lateral move or promotion.

If you’re in college or if you’ve just gotten your diploma, you de facto are a Knowledge Worker (or a Professional of Information and Intelligence) and are therefore subject to the new rules of the 21st-century job market. But I’d go even a bit further… Even if you don’t have a college degree and wish to be professionally successful, your value as an employee will reside in your capacity to find, articulate, exploit and apply the most valuable information to your work.

This book is a practical guide for Knowledge Workers who want to take immediate control of their careers, and of their lives.

Chapter 2

Point 1: The more