Insider Tips on Internet Marketing: How Your Business Can Turn Visitors into Paying Customers
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About this ebook
Are these terms driving you crazy?
Social media
Search engine optimization
Email Marketing
Blogging
Is your competition running circles around you in Internet marketing while youre stalled out at the starting gate?
Relax. Help is here! Insider Tips on Internet Marketing: How Your Business Can Turn Visitors into Paying Customers is brimming over with tips and how-tos to guide you through the jungle known as Internet
marketing.
Veteran marketer Nicole Stacewicz takes you by the hand and gently leads you to success. By reading this book, you will be informed but not overwhelmed.
Did you know...millions of people around the globe search for products and services using computers and handheld devices, everyday!
Dont wait another minute! Its time for you to go forth and conquer Internet marketingand watch your business thrive!
Nicole Stacewicz
Nicole Stacewicz has been in marketing and project management for over fifteen years. She’s been involved in website management, branding, events, social media, strategic marketing, marketing campaigns, training, and coaching. While working in the corporate world, her desire was to be self-employed. She no longer wanted to work for someone else. She no longer wanted to work for a boss who failed to appreciate her level of expertise and competency, and working long hours with no job satisfaction simply wasn’t serving her needs. That lifestyle was not taking her to where she wanted to go. Nicole longed to have the freedom to work less, and earn and produce more. She wanted to choose her own hours and have more time for herself and her family. She wanted to be in control of her own destiny.
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Reviews for Insider Tips on Internet Marketing
1 rating1 review
- Rating: 5 out of 5 stars5/5This was a thorough breakdown of social marketing basics and had great recommendations and helpful tidbits hidden within. I would recommend this book for business owners, new social media managers and anyone looking to make an online presence known.
Book preview
Insider Tips on Internet Marketing - Nicole Stacewicz
Copyright © 2014 by Nicole Stacewicz.
Library of Congress Control Number: 2014906654
ISBN: Hardcover 978-1-4990-0055-9
Softcover 978-1-4990-0054-2
eBook 978-1-4990-0053-5
All rights reserved. No part of this book may be reproduced or transmitted
in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system,
without permission in writing from the copyright owner.
Any people depicted in stock imagery provided by Thinkstock are models,
and such images are being used for illustrative purposes only.
Certain stock imagery © Thinkstock.
Rev. date: 06/24/2014
To order additional copies of this book, contact:
Xlibris LLC
1-800-455-039
www.xlibris.com.au
Orders@xlibris.com.au
524300
CONTENTS
Introduction
Chapter 1 Catapult Your Business to Success via the Internet
Chapter 2 Learn the Secret of Winning Websites
Chapter 3 The Key to Using the Right Keywords
Chapter 4 Know the Ins and Outs of Blogging
Chapter 5 How Can Social Media Help?
Chapter 6 Online Directories Are Today’s Yellow Pages
Chapter 7 Online Reviews Are Online Word of Mouth
Chapter 8 Leverage Your Valuable Time with Automation
Chapter 9 Know Your ROI (Return on Investment)
Chapter 10 What’s Next?
Conclusion
About The Author
Glossary
Limit of Liability Disclaimer: The information contained in this book is for information purposes only and may not apply to your situation. The author, publisher, distributor, and provider provide no warranty about the content or accuracy of content enclosed. Information provided is subjective. Keep this in mind when reviewing this guide.
Neither the publisher nor authors shall be liable for any loss of profit or any other commercial damages resulting from the use of this guide. All links are for information purposes only and are not warranted for content, accuracy, or any other implied or explicit purpose.
Earnings Disclaimer: All income examples in this book are just that—examples. They are not intended to represent or guarantee that everyone will achieve the same results. You understand that each individual’s success will be determined by his or her desire, dedication, background, effort, and motivation to work. There is no guarantee you will duplicate any of the results stated here. You recognize any business endeavour has inherent risk for loss of capital.
The typical result one can expect to achieve is nothing. The typical person never gets to the end of this book. The typical person fails to implement anything. Thus they earn nothing—zero, no income, and perhaps a loss of income. That’s because typical people do nothing, and therefore, they achieve nothing. Be atypical. Do something. Implement something. If it doesn’t work, make a change, and implement that. Try again, then try harder. Persist, and reap the rewards.
I would like to thank my partner, Adam, and my mum, Barb, and my friends for all their support and encouragement during my business and book adventure. I wouldn’t have been able to do it without your patience and nudges of support along the way.
Just wanted to say that during our Internet marketing mastermind classes you were a source of inspiration and support. The encouragement and guidance you gave me during that time was fabulous. Your calm and matter-of-fact way of dealing with our obstacles was very calming in a time of what I perceived to be almost madness trying to understand and make my way through the maze of technology that I so struggled with.
Thank you!
Mandy Smith
Mastering Motel Management
I was working on a new business venture through the Internet when I was introduced to Nicole. At that time, I was confused and felt quite overwhelmed by what I was doing.
After I decided to accept Nicole’s coaching services, she was able to help me gain clarity around what I was doing on the Internet. She also helped me prioritize my workload to become more efficient and effective.
As well as helping me restructure my workload, Nicole was also able to give me practical guidance on how to do many things. She has a broad range of skills and knowledge.
One of the things that I liked about Nicole’s coaching is that she took the time to listen to my needs and guide me from there rather than telling me what I should do from other people’s experiences.
I have since been able to use the skills that Nicole taught me within my business.
Thanks, Nicole, and I highly recommend your services to those in business who need practical know-how.
Annette Tonkin
Director, Mind & Body Consultancy Pty Ltd
Nicole has a natural talent for coaching; her genuine personality and caring nature made me feel at ease instantly.
Nicole listened to what I needed, then identified specific strategies to overcome each issue. I found Nicole to be extremely useful in translating the techie information in simple practical steps even a layperson can understand.
If you are a non-techie person who needs some extra help when it comes to making sense of marketing your business, look no further than Nicole! She will help you step-by-step to achieve the results you are looking for. Nicole sure helps take the overwhelm out of marketing.
Sue-Ellen Cordon
Ignite Your Life Coaching
INTRODUCTION
Implementation
Technology is creating changes in the way we do business, and it changes almost from day to day. In spite of that fact, we must not lose sight of the tried and true principles that never change. The foundational principles only increase in effectiveness as the Internet grows and traditional advertising fades away.
The book you’re reading offers you the best of both worlds. Included here are the unchanging principles that, when implemented, work! They are based on the rock-solid strategies that I’ve personally used and have been using with clients. The results speak for themselves.
No doubt you chose to read this book because you too are building a business that is requiring you to incorporate online advertising and marketing. This may be a whole new world to you, and if so, I’m here to give you a hand. I’ve been active in the marketing arena for over fifteen years; much of that time was right in the middle of the emerging world of Internet marketing.
I come in contact with so many business owners who shy away from this type of marketing. They may feel unsure of their abilities or they feel it’s not really that important or they’re flat out and don’t have time.
This book will change all that. The resources, the ideas, and the strategies found here will not only help you to have a better grasp on Internet marketing, but it will also help you to get more clients for your business and thereby gain more freedom.
Quite simply, the difference between an average business and a great business has to do with implementation. The person who builds a successful business is the person who is willing to step up and implement the things they learn.
The same is true for the information found in this book. I know it works and so do thousands of other entrepreneurs. But it only works when implemented. Just knowing a great deal of information will not help you make more money or sell your products and services or promote your business.
However, when you implement what you learn here, this information can make you an additional six figures or more in a year. And as you do, you will be able to help more people, create a more stable business, and gain some bragging rights at the next conference you attend!
When you begin to build your own set of success stories, be sure to contact me and let me know. I want to hear about your victories.
One of the most common questions I get from business owners and entrepreneurs is, ‘How am I supposed to get all this done?’ The answer is that smart business owners know how to build a good team. Towards the end of this book, you will find a section on where and how to find competent people to help you implement your Internet marketing strategy.
The title of this book,