The Gateway to Business Prosperity: The Twenty-First Century Concept Ten Success Tips; Five Case Studies
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About this ebook
John B. Daniels
John B. Daniels is a young investor born in Kenya in the early 80's, raised and living in Michigan State, U.S.A. He is experienced on business practise issues, especially Strategic Management and Customer Care. He has invested in different business fields ranging from Security Business to Tours and Travel as well as Real Estate Development.
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Book preview
The Gateway to Business Prosperity - John B. Daniels
Copyright © 2011 by John B. Daniels.
Library of Congress Control Number: 2011903534
ISBN: Hardcover 978-1-4568-8183-2
Softcover 978-1-4568-8182-5
Ebook 978-1-4568-8184-9
All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without permission in writing from the copyright owner.
Jbdbuss2009@yahoo.com
This book was printed in the United States of America.
To order additional copies of this book, contact:
Xlibris Corporation
0-800-644-6988
www.xlibrispublishing.co.uk
Orders@xlibrispublishing.co.uk
300778
Contents
DEDICATION
INTRODUCTION
CHAPTER ONE
Road to Business Success—Adopt Performance-Based Management Approach
CHAPTER TWO
Staffing and Departmentalization
CHAPTER THREE
Ten Business Tips to Get Rich
CHAPTER FOUR
Business Case Studies
CHAPTER FIVE
Marketing: Is It the Voice of the Product?
CHAPTER SIX
Sourcing for Goods and Services
CHAPTER SEVEN
The Relation of Business Practice and Information Technology (IT)
CHAPTER EIGHT
Invest in a Favorable Market Environment
CHAPTER NINE
Considering Expansion
CHAPTER TEN
The Proper Business Management Practice
CHAPTER ELEVEN
Investing in Shares, Bonds, and Mutual Funds
CHAPTER TWELVE
Bonus Tip to Get Rich: Nurture Your Talent
CONCLUSION
DEDICATION
This book is dedicated to all the sons and daughters of the universe who share the same conviction as I—that business is the way to go to secure a prosperous future.
Business investment is the sure way of attaining riches, the comfortable life we so much desire. It is a practice that, if well undertaken, delivers the desired results.
A practice if each and every one of us embarks on will definitely transform us as an individual, as a nation, as a continent, as a world.
Young and old, people of all gender, race, and creed—all are potential prosperous investors.
It should be the dream of each one of us, our vision, and our mission. It is our destiny.
This challenge starts with you and me. It’s ours to conquer. This is my message to you.
John Bernard Daniels
INTRODUCTION
Self-employment is the way out of unemployment, poverty, and dependency. It is not possible for a person working and earning a salary of $x to cater to the needs of his unemployed friends and relatives. Today the globe is in a crisis. The available jobs cannot cater to the enormous number of the unemployed. The gap between the rich and poor is widening alarmingly. The property owners have had to hire security to protect themselves and their property while the poor have indulged in crime to earn a living.
Due to these financial challenges, most look up to their governments to meet their needs. The governments heeding the people’s pledge have come up with policies to provide for their needy. But this only happens to a small proportion that cannot cater for all the needs. More and more needy cases are emerging, awaiting aid. The government cannot cater to all. It is not possible. It is not right either.
The world and economies environment are changing. Opportunities are opening all over. Man’s concept of earning a living is shifting to initiating jobs of his own. The importance of embracing business as a means of employment is fast catching up. Regions that were viewed as unproductive deserts are now the focus for them who have eye
for the strategic business opportunities.
The deserts are not deserts anymore. These are investment sites. They are not only being explored for the black gold,
but big establishments are emerging. Renowned skyscrapers, international standard hotels, and golf courses have been established.
This is a move in the right direction. In fact, it is long overdue.
The business is no longer a mere undertaking targeting the most in profits. Today, a sophisticated sort of approach has been adopted and practiced. Investors have come to the realization that profits are a product of customer, client, and staff satisfaction. The investor must adopt management skills that will come up with tactics and strategies that will assure customer loyalty. The employees must be adequately motivated to ensure they deliver quality services to the clients. In addition, investors are concerned with preservation of the environment by ensuring they keep pollution at the minimal.
Business is interesting. To extend, it is considered a game. This is a game that takes place in all sorts of environments. It may be in boardrooms, in hotels, in airplanes, in limousines, in soccer, and in golf courses. It is about negotiating to come up with the best deal possible. Business rivals are not enemies but contenders who work at ensuring their business succeeds.
It is not surprising to see competitors join hands to come up with the best product or service for their customers. In some instances, one would source funds to assist in a competitor’s project. Though it is the right spirit in business, it pays to exercise caution. You never know, a competitor may not mean good.
The message from different quarters is all the same. Business is a critical undertaking now, more than ever. The practical knowledge on how best you can go about it is important. The desired result is to see many businesses set up and sustained till prosperity is achieved.
The definition of the desired success in business is in Sir Donald Trump and Sir Robert T. Kiyosaki. As they would tell you, their business prosperity has not come easy. They have worked for it! It is about commitment and work done real hard and smart. Their determination, focus, and strategic thinking and implementation have seen them prosper. These are only a drop in the ocean of ladies and gentlemen who have attained great proportions of prosperity of embracing true and practical values.
Everybody desires financial success. This status will not come unless we rise and work for it. Genuine success will only be achieved via working through set targets. The bottom line is, no business is inferior. As long as a practical and legal business exercise has been initiated, it can be nurtured to prosperity. The important point here is to begin with the easier targets that are easily executable.
As you gain experience and confidence, you will be able to identify more challenging and rewarding roles that you can venture. This is the reasonable growth in business. It is the desired process as it builds an investor. A step at a time, beating a hurdle at a time, and focused consistency will see you prosper.
Initiating a business is quite a challenge for many. Often, to grow a business is self-defeating. There are a lot of considerations that must be put in place and handled properly. Utmost carefulness, observing even the minor of details is a must. In case some vital issues seem to be overlooked, a chart of activity can be established so that all the tackled activities are filled in. All the experienced setbacks must be noted so that they are given special consideration and acted upon accordingly.
A firm starting point is important. It involves getting the most strategic business location. Right location will not be so because of availability of space. NO! Imagine you have got the right
business location. Do you blindly venture? No! There are many background considerations that you must ensure are in place first. These act as aids to the effective running of the business.
For instance, these considerations must be made. Is the location provided with adequate security? What of infrastructure like roads, rail, and airstrip? What of lighting? Is there proper drainage and sewer system? What of banking and insurance facilities? If all these considerations have been met, pause and ask yourself, is the location proximal for would-be suppliers and other business associates? All these met, it is not done yet.
Now consider the crucial aspect of potential customers. Is the location frequented with potential customers in need of your product or service? Is that need gap in the market existing, or do you intend to deliver your product in a more unique, customer friendly manner? If this is adequately satisfied, a step more and you are there.
Consider the licensing factor. Will the local bodies and other concerned parties like the environmental bodies license your business to operate in the area? None of these considerations must be overlooked. So what must you do in case a vital consideration is not met? To ensure your young undertaking does not collapse under your feet, hold your horses. To lose at the first try is quite a discouragement.
The first option is to wait until the considerations fall into place. The most vital aspect in business is to exercise caution to shield you from ever-looming possibility of loss making. Remember the sort of sacrifices you made to realize the capital. Would you let it go that easily? Though it may have taken you a long time to acquire all these funds, it could take an instance to lose all out of one poor consideration. Common sense must prevail here so that you make the right consideration. You can even consider relocating to another suitable site.
No matter how difficult decision making may be, you must never entirely rely on second opinion. In other words, you must not implement based on another person’s evaluations. There must be an input of your own evaluation and self-judgment. At all times, you must go to the ground and make the evaluations for yourself. Of course an assistant or two are important companions to help in the entire evaluation process and highlight a missed point or two.
The best of assistants are experts who ought to be people of high integrity and expertise. This is because basically they will represent you in important forums that you may not be able to attend. They are your brain and voice.
Business comes out well if it is guided by voice of reason. No matter how lucrative an opportunity is, you must not rush before conducting thorough research. There may be some loopholes and hidden traps that will need to be unveiled first. Though you may be pushed by your own self-ambition, do not let them overtake your logic. Yes, the opportunity may seem ripe. It may glitter, but it may not be gold.
Nothing is more motivating than ambition. The push to prosper may be so strong to guide one to beat all odds on his way. The resolution to prosper will push you more than anything else. But in business process are all sorts of obstacles that keep on emerging. Focus on your ultimate goal, and beat the obstacles as they arise. This requires having an objective that is guided to success by a clear vision.
As the saying goes, The future belongs to those who believe in the beauty of their dream and at last win the battle.
To own the future, you must conceive a true, practical, and realistic dream. The future is