Business Growth Strategies: How You Can Increase Your Revenue In Weeks
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About this ebook
The author goes through eight simple strategies that are proven revenue generators.
If you’re struggling right now to generate more leads and clients for your business, and you need to find immediate ways to dramatically increase your business’s bottom line revenue, then read this book which will show you how it can help you make all of these problems disappear forever.
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Reviews for Business Growth Strategies
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- Rating: 5 out of 5 stars5/5Learned so much!! Ready to apply and see the results!
Book preview
Business Growth Strategies - Michael A Cassar
Chapter 1
More Leads–Marketing and Advertising.
Let’s face it. The major hot button for most businesses these days is the ability to generate leads. All businesses, no matter their size, want more leads, but few of them know how to successfully attract customers to their business.
As a business strategist and consultant, I have in-depth knowledge and skill when it comes to generating leads. So here’s the process I use to do this.
If you’re like 99% of the business owners I speak with, you may often feel lost or overwhelmed as you try to navigate through all the various options available these days. Websites, social media, SEO, email marketing, Facebook, pay-per-click and so on.
Let me do you a favor right now and completely remove that overwhelm from your life forever. Are you familiar with the 80/20 rule?
For business owners, it means that 20% of what you do every day is generating 80% of your total annual revenue.
In other words, you’re only doing a few things daily that makes you most of your money. I can tell you specifically what makes up that 20%, and that’s all you really need to focus on after today.
There are 5 areas that make up that 20%... leads, conversions, transactions, pricing and profits.
Remember I told you that I’m going to find you more than $10,000 in less than 45 minutes today?
I’m going to do that by focusing on just 2 or 3 of these 5 areas…so you can imagine what you could actually generate revenue-wise if you implemented all 5 areas.
In fact, let me show you what’s possible, and why these 5 areas are so critical.
I use a tool called a Profit Growth Calculator. Do you by chance know the exact number of leads and sales you’ve made over the past 12 months?
No! That’s OK… let’s plug in numbers for a make believe business. Let’s say your business generated 1000 leads in the past year…and your average conversion rate was 25%.
Let’s also say your customers bought what you sell 10 times throughout the year…and they typically paid on average around $100 per purchase.
Finally, let’s say your profit margin per sale is only